Our Target Users
Skar Proto is designed for three primary groups of users, each with distinct needs that the platform is built to address.
1. Students & Learners
Students — from school-leavers to working professionals — who want to learn new skills, find study circles, and connect with teachers in their language and area of interest.
- Follow topic communities aligned to subjects they study (AI, Programming, Arts, Business, etc.)
- Attend live lecture events hosted by educators within topic channels
- Join group chats and video study sessions with peers
- Enrol in paid courses and transfer fees directly to teachers
- Discover college and campus events nearby
- Connect with mentors and role holders who lead communities
Primary geography: Tamil Nadu college students, competitive exam aspirants, and self-learners across India.
2. Event Organisers
Individuals, student bodies, college departments, clubs, and independent organisers who want to plan, promote, and run events — online or offline — with a built-in audience.
- Create events linked to relevant topic communities for automatic audience discovery
- Send push notification invites to all topic followers instantly
- Host the event as a live video call room directly in the app
- Collect contributions or ticket fees from attendees via peer transfer
- Manage a community of regular attendees through topic roles and hierarchy
- Track engagement (likes, RSVPs, chat activity) within the event
Examples: Engineering college cultural fest committees, startup pitch organisers, sports club coordinators, workshop hosts.
3. Promoters & Advertisers
Businesses, brand owners, freelancers, and individual sellers who want to reach a targeted audience on Skar Proto and pay only for measurable engagement.
- Create promotion campaigns that appear as sponsored content in topic feeds
- Reach users filtered by language, topic interest, and location
- Leverage the peer-driven promotion model — existing users earn rewards for sharing campaigns, extending reach organically
- Pay for ad slots ranging from a single boosted post to a full monthly campaign
- Track campaign performance through the promoter dashboard
Examples: Local coaching centres, e-commerce sellers, app developers, event sponsors, real estate agents, car rental businesses.
Geographic Focus
Our current primary market is Coimbatore, Tamil Nadu with expansion planned across Tamil Nadu and other Indian states. The platform supports Tamil and English as primary languages, with more language support planned.
Platform Availability
- Android App: Available on Google Play Store — package com.skar.proto
- Progressive Web App: Fully functional at skar-proto.onrender.com
- TWA (Trusted Web Activity): Native-app experience via Chrome